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Title: | Marketing higher diploma courses in the Hong Kong context | Authors: | Chan, Dominic Imrie, B. W. (Bradford William) |
Issue Date: | 1995 | Journal: | International Journal of Vocational Education and Training | Abstract: | Hong Kong's College of Higher Vocational Studies uses various methods to promote its Higher Diploma courses: annual teachers' meetings, school visits and liaisons, technical institute field trips, marketing by individual college divisions, newspaper columns, and informational materials such as leaflets and videos. (SK) | Keywords: | Associate degrees Foreign countries Higher education Marketing Technical institutes Vocational education |
Type: | Article | ISSN: | 1075-2455 |
Appears in Collections: | Administration |
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